New January Campaigns from Powered Services Pro

January 11, 2023
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Check out the new Powered Services Pro campaigns designed to juice up your business! 

Software End of Life (EoL) / End of Service (EoS) 

MSP Value Proposition: 

While you might be very familiar and comfortable with EoL and EoS terms, it’s likely that these are foreign concepts to your customers and prospects. This campaign breaks down why software end-of-life (EoL) and end-of-support (EoS) matter and what actions need to be taken to ensure IT systems stay functional and secure. 

End Buyer Value Proposition: 

Discover why it’s important to take action when the software your organization runs on reaches end-of-life (EoL) or end-of-support (EoS). While they might still function, reaching either status means critical patches and updates are no longer provided. Learn how to keep your technology up to date.  

EoL / EoS – What is it? Why does it matter?  

Security implications – no longer receiving patches and other updates, making it easier for threat actors to exploit. 

Privacy implications – if no longer supported or updated by the vendor and it holds sensitive information, there could be a risk of receiving a data privacy fine. 

phishing in silver on a pink background on top of a skull and crossbones

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VIPeer Campaign – NIST CSF 

MSP Value Proposition:  

The National Institute of Standards & Technology (NIST) Cybersecurity Framework (CSF) is a foundation for security organizations. You know that, but it’s unlikely that your customers do. Give them an entertaining primer on this topic with the “What is NIST?” campaign.  

 End User Value Proposition:   

Cybersecurity doesn’t have to be a pipe dream. Take the first step toward understanding NIST CSF.   

Get the guide that helps you detect & defeat dangerous BEC attacks to keep your company out of trouble! DOWNLOAD IT>>

REFRESHED – Benefits of Regular Backup Testing Campaign 

MSP Value Proposition:  

Help organizations understand the benefits of regular backup testing. Many businesses assume that if they’ve purchased a backup solution, it’ll work as intended when it’s needed. Help your clients understand that if their backup solution isn’t tested at regular intervals, they can’t be certain that it’ll work properly when an incident does eventually occur.  

End User Value Proposition:   

You may have purchased a backup solution for your business that you’ll rely upon to quickly return operations back to normal in the event of a data-loss incident. However, if you’re not testing it regularly to ensure it functions as desired, you may find out your solution has failed you at the worst possible time. Discover the benefits of regular backup testing so you can know, not just hope, that it’ll work when you need it.  

Check out our Quick Start Guide for help learning how to use the Pro Campaigns. 

Not signed up for Powered Services Pro yet? What are you waiting for? Join the industry’s top sales and marketing enablement program today. Learn more in the Powered Services Pro portal.  

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